Comments on: Business talk

By: Tomi Engdahl

Tomi Engdahl — Sun, 02 Aug 2026 09:51:02 +0000

https://www.sarah-sal.com/blog/2025/8/26/how-i-used-news-stories-to-increase-facebook-ads-roas-57x?fbclid=Iwb21leATKfMJleHRuA2FlbQEwAGFkaWQAAC_Pq9mQL3NydGMGYXBwX2lkDDM1MDY4NTUzMTcyOAABHqt7dHcKKI1DIo-bTIlXFg7odph_-pwwJ4jE80cKOOB4gaBNqXs18Rt0dKIm_aem_RA1b94fghE2lIa_abKvFQg&utm_medium=paid&utm_source=fb&utm_id=52568986971103&utm_content=52568986972303&utm_term=52568986971703&utm_campaign=52568986971103

By: Tomi Engdahl

Tomi Engdahl — Sat, 01 Aug 2026 10:40:48 +0000

https://duunitori.fi/tyoelama/kpmg-kolme-oivallusta-atte-saari/?utm_source=meta&utm_medium=cpc&fbclid=Iwb21leATHl7NleHRuA2FlbQEwAGFkaWQBqzPz234KdHNydGMGYXBwX2lkDDM1MDY4NTUzMTcyOAABHliM8HFuUS50vfFnJF279gatKQ3LLTVlTsaNRgRC9aaVRwg5UpWQaAnFAwTb_aem_oUcCLMwefBATW6rZj87nTQ&utm_id=120245387402720132&utm_content=120246937430690132&utm_term=120246936997120132&utm_campaign=120245387402720132

By: Tomi Engdahl

Tomi Engdahl — Tue, 07 Jul 2026 11:20:29 +0000

https://duunitori.fi/tyoelama/rekrytoijan-vinkit-tyonhakuun?utm_source=linkedin&utm_medium=cpc&utm_campaign=b2c-article&li_fat_id=238a8151-9543-43ef-903f-5c52f628ee16

By: Tomi Engdahl

Tomi Engdahl — Sun, 05 Jul 2026 10:20:35 +0000

Tämä ilmiö on erityisen yleinen:

sarjayrittäjillä,
teknisillä foundereilla,
järjestelmäajattelijoilla,
sekä ihmisillä, joilla on korkea opportunity recognition ability (kyky havaita markkinamahdollisuuksia).

By: Tomi Engdahl

Tomi Engdahl — Sun, 05 Jul 2026 10:19:50 +0000

Tälle ilmiölle ei ole yhtä täysin vakiintunutta, universaalia nimeä, mutta startup-, yrittäjyys- ja innovaatiokirjallisuudessa sitä on kuvattu useilla läheisillä käsitteillä.

Keskeisimmät termit ovat:

“Shiny Object Syndrome” – ehkä tunnetuin käytännön termi. Tarkoittaa taipumusta nähdä jatkuvasti uusia houkuttelevia mahdollisuuksia ja menettää fokus alkuperäisestä tavoitteesta.

“Opportunity Recognition Overload” – akateemisempi kuvaus tilanteesta, jossa yrittäjä tunnistaa enemmän mahdollisuuksia kuin pystyy realistisesti hyödyntämään.

“Entrepreneurial Opportunity Proliferation” – yrittäjyyden tutkimuksessa käytetty kuvaus siitä, että yhden hankkeen ympäriltä paljastuu suuri määrä uusia liiketoimintamahdollisuuksia.

By: Tomi Engdahl

Tomi Engdahl — Sat, 04 Jul 2026 16:22:04 +0000

Tarvitseeko työnhakulomakkeeseen lisätä aina hakemuskirje? Rekrytoijalta työnhakijan aikaa säästävä vastaus
https://duunitori.fi/tyoelama/tarvitaanko-aina-hakemuskirje?utm_medium=cpc&utm_source=Facebook_Mobile_Feed&utm_campaign=smartly_b2c&utm_content=b2c_articlefeed&utm_id=52514455008099&fbclid=Iwb21leAStoEpleHRuA2FlbQEwAGFkaWQAAC_C-X1S43NydGMGYXBwX2lkDDM1MDY4NTUzMTcyOAABHjTSxDLJYxVjI9mp-j7qaZeTCyWfm25g67PGvJKIBEwTILjeiSoCVINNXvD-_aem_J50mATpls9sf7OYTVw15fQ&utm_term=6575415099695

By: Tomi Engdahl

Tomi Engdahl — Thu, 02 Jul 2026 18:30:54 +0000

“Going digital” is one of the most heavily exploited corporate buzzwords, and it has given rise to a massive wave of deceptive marketing, overhyped services, and outright business-to-business scams.
When a service provider, coach, or software platform makes aggressive claims about helping your business “go digital” or launch an automated online storefront, the pitch often relies on several distinct categories of false or misleading claims.
## 1. The “Turnkey” Passive Income Deception
This is currently the most prevalent scam targeting aspiring entrepreneurs. Outfits promise they will use “proprietary AI” or “advanced automation” to set up and run a digital business for you (typically an e-commerce storefront on Amazon, Walmart, or TikTok Shop).
* **The Claim:** *”Pay us a setup fee, and our digital automation tools will handle inventory, logistics, and marketing to generate $10,000/month in completely passive income.”*
* **The Reality:** The Federal Trade Commission (FTC) heavily crackdowns on these schemes. In practice, operators charge tens of thousands of dollars upfront, force clients to buy expensive inventory that doesn’t sell, and leave them with massive credit card debt. The promised automated traffic and sales never materialize.
## 2. Artificial Intelligence Over-Marketing (“AI Washing”)
Many business tools or consultation services slap an “AI-powered” label on basic software to justify premium pricing.
* **The Claim:** *”Our AI system replaces human legal review, financial accounting, or full-scale engineering, saving your business hundreds of thousands in professional fees.”*
* **The Reality:** A notable example is the FTC’s recent action against services like *DoNotPay* (which claimed to be the “world’s first robot lawyer”). Regulators found the company had never actually tested its chatbot’s output against real human lawyers, nor did they employ any. Relying on unverified “digital transformation” software for legal, compliance, or critical financial tasks carries immense regulatory risk.
## 3. High-Pressure E-Commerce Tactics & “Dark Patterns”
If you are moving an existing physical business online, B2B digital agency scammers often try to trap you using false urgency or misleading technical claims.
* **Urgency Scams:** Platforms or sales reps using fake countdown timers or claiming *”Your business domain will be permanently deleted in 10 minutes if you don’t buy our security package”* to force a snap decision.
* **Hidden Contract Terms:** Sales agents promising drastically lower credit card processing rates or cheap e-commerce equipment leasing, only to hide exorbitant maintenance fees or multi-year lock-in clauses in the fine print.
## 4. Fake Performance and Review Boosting
Going digital requires building online trust, which has created a predatory market for digital reputation management.
* **The Claim:** *”We can completely wipe away your negative Google/Yelp reviews and instantly boost your digital rating to 5 stars using our proprietary algorithm.”*
* **The Reality:** **Posting fake reviews or paying to maliciously suppress genuine feedback is illegal.** Consumer protection authorities actively penalize businesses that buy fake digital engagement, and major search algorithms frequently shadowban or flag storefronts that use these artificial inflation methods.
> **The Golden Rule of Digital Transformation:** If a service or platform claims it can fully automate the core operational risk, human judgment, or market research of a business for a flat fee, it is almost certainly a false claim. Legitimate digital tools improve efficiency; they do not replace the fundamental laws of supply, demand, and risk.
>
If you are evaluating a specific platform, software, or agency making big promises about digital scaling, it is always best to search the company name alongside words like **”scam”**, **”FTC complaint”**, or **”lawsuit”** before signing any contract.

By: Tomi Engdahl

Tomi Engdahl — Mon, 29 Jun 2026 08:12:00 +0000

Joonas Konstigin kolumni: 220 eurolla saa joko italialaiset nahkakengät tai valmiiksi likaiset merkkilenkkarit
Vaatetusmakumme tuli ennen yläluokilta, nyt vaikutteita tulee joka suunnasta ja kuluttajalle kaikki on mahdollista, kirjoittaa Konstig.
https://yle.fi/a/74-20082321?fbclid=IwVERDUASu-cZleHRuA2FlbQIxMABzcnRjBmFwcF9pZAwzNTA2ODU1MzE3MjgAAR5Abal8LuYJ34Vc7xYbOeTuDW179ql92SawkAsa13S8NjyCI3nVfv05MNi8Fw_aem_YqPAKsS2aB6s0BFCju52uA

By: Tomi Engdahl

Tomi Engdahl — Mon, 29 Jun 2026 08:03:18 +0000

Mikroyrityksen vaurastumisstrategia osa 8: Näin vaurastumisstrategia näkyy tilinpäätöksessä

Millä silmällä sinä katsot tilinpäätöstä? “Paljonko tuli tulosta, paljonko menee veroja ja paljonko voin nostaa osinkoja”-ajattelu ei välttämättä ole se paras kulma. Mikä sitten on parempi?

Lue: https://tilitoimistox.fi/blogi/vaurastuminen/mikroyrityksen-vaurastumisstrategia-osa-8-nain-vaurastumisstrategia-nakyy-tilinpaatoksessa/

By: Tomi Engdahl

Tomi Engdahl — Thu, 25 Jun 2026 18:44:35 +0000

Putting passion in your portfolio: An expert explains the value of collecting beautiful things
https://www.voguescandinavia.com/articles/jp-morgan-passion-assets?utm_source=meta&utm_medium=paid&utm_campaign=u-meta-nordic-traffic-impressions-(jp.morgan)&utm_content=Facebook_Mobile_Feed&fbclid=IwdGRjcASqSARleHRuA2FlbQEwAGFkaWQBqzz1LNMpYnNydGMGYXBwX2lkDDM1MDY4NTUzMTcyOAABHmfT-xek0OiWoxiw3FOVTGViWDCg-VC_-ZG-Nc3VzzTSFg_9zpAbM20rfhKS_aem_1bUvc1VZphMh4OqYfxoHSQ&campaign_id=120256837637340386&ad_id=120256837637330386&utm_id=120256837637350386_v2_s04&utm_term=120256837637350386