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	<title>Comments on: Rio Olympics TV Technologies</title>
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	<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/</link>
	<description>All about electronics and circuit design</description>
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		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1512075</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Fri, 09 Sep 2016 13:48:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1512075</guid>
		<description><![CDATA[Socionext 8K Single-Chip Real-Time Decoding Solution
https://www.eeweb.com/company-blog/socionext/socionext-8k-single-chip-real-time-decoding-solution/

Socionext introduces its SC1400AP2, an 8K ultra high definition single chip solution, for the HEVC compression standard, also known as H.265. The 8K video has four times the resolution of 4K or 16 times the resolution of full HD also known as 1080p.

The Socionext SC1400AP2 is an ideal solution for broadcasters and manufacturers who want to affordably and efficiently deliver high-quality 8K video content. It is capable of decoding 33 megapixel images at 60 fps

The SC1400AP2 measures just 45 mm2 and uses only 15 watts of power under normal conditions, including all the memory associated with the chip.]]></description>
		<content:encoded><![CDATA[<p>Socionext 8K Single-Chip Real-Time Decoding Solution<br />
<a href="https://www.eeweb.com/company-blog/socionext/socionext-8k-single-chip-real-time-decoding-solution/" rel="nofollow">https://www.eeweb.com/company-blog/socionext/socionext-8k-single-chip-real-time-decoding-solution/</a></p>
<p>Socionext introduces its SC1400AP2, an 8K ultra high definition single chip solution, for the HEVC compression standard, also known as H.265. The 8K video has four times the resolution of 4K or 16 times the resolution of full HD also known as 1080p.</p>
<p>The Socionext SC1400AP2 is an ideal solution for broadcasters and manufacturers who want to affordably and efficiently deliver high-quality 8K video content. It is capable of decoding 33 megapixel images at 60 fps</p>
<p>The SC1400AP2 measures just 45 mm2 and uses only 15 watts of power under normal conditions, including all the memory associated with the chip.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1509547</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Sun, 28 Aug 2016 21:10:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1509547</guid>
		<description><![CDATA[Lauren Goode / The Verge: 	
Inside NBC&#039;s Olympic live streaming operation, which required a remote support staff of 1,100+ in Stamford, Connecticut  —  For NBC, this year&#039;s Olympic Games coverage was more than just a series of household rating points; it was a moment of truth in a fast-changing media world.

Here&#039;s the tech NBC built to stream the Olympics — now can it replace TV?
The audience is moving to streaming faster than the money
http://www.theverge.com/2016/8/26/12646224/nbc-rio-olympics-2016-coverage-tv-ratings-streaming

For NBC, this year’s Olympic Games coverage was more than just a series of household rating points; it was a moment of truth in a fast-changing media world. To say the network won silver in prime-time television ratings would be kind: no matter which article you read, it points out that ratings were down by double digits at different points throughout the games. To say the network took home the gold in streaming video would also be an overstatement: online viewership was up, but the online experience wasn’t quite ready to replace the traditional TV experience. 

That doesn’t mean the Olympics went unnoticed

In short, a big shift is happening, one that NBC is acutely aware of now that the Olympics have passed. &quot;We’re still learning and experimenting,&quot; Mark Lazarus, chairman of NBC Sports Group, said in a phone interview with The Verge while the games were still in progress. &quot;This is still a test across so many platforms, and we’re going to be learning some lessons that we’re going to be using in the future.&quot;

That future isn’t in four years, though, that future is actually now. And at some point, what NBC streams online might have to be more important than what it broadcasts in prime time. This year’s Olympics were a demonstration that the technology works — now the trick is figuring out the best way to use it.

NBC brought more than 1,000 employees to Stamford instead of sending them to Rio

To support the staff in Rio, the NBC Sports Group ran a ground operation the size of a small college at the 300,000 square foot Stamford facility. The Sports Group’s headquarters typically holds a few hundred employees, but more than 1,100 people were on hand during the two weeks of the games — enough that the company had to put them up and shuttle them in from three different hotels.

Fiber connections from Rio to Stamford allowed NBC to produce event coverage remotely. An entire studio was packed with 13 vocal booths where producers, analysts, and color commentators watched video feeds from Brazil and announced events in real time for the streaming service — a cost-saving measure that cut down on the amount of talent and equipment NBC had to send to Rio. Staff in the Stamford control rooms were even able to control the lighting in the studios in Rio — another way of bringing employees to Connecticut instead of shipping them to another hemisphere.

Streams of the Olympics worked well, but the overall experience was fragmented

Then there’s social media, which would normally seem ancillary to both TV and online streaming but has become a growing component of the sports landscape — Twitter is streaming entire NFL games this year, for example. NBC was active on Twitter, Facebook, and YouTube throughout the entirety of the Rio Games, and partnered with BuzzFeed to create content for Snapchat. But some clips seemed truncated, with quick cuts at key moments. Facebook and YouTube videos were capped at 45 seconds, with a slide at the end pointing viewers back to other means of watching the games on NBC. In essence, the footage that lived outside NBC’s paywalls was treated differently. This was true even on an internal level — to wit, clips cut by the &quot;highlights factory&quot; weren’t made immediately accessible to NBC Olympics social media team

&quot;If the sports revolution is televised, the people may not watch it&quot;

The Olympics have shown that second-screen content may no longer be just second screen, which means NBC would need to take a whole new approach to what that content actually is — not repackaged TV segments, 45-second snippets on YouTube, or delayed events, but something produced specifically for new platforms, and in a satisfying way.]]></description>
		<content:encoded><![CDATA[<p>Lauren Goode / The Verge:<br />
Inside NBC&#8217;s Olympic live streaming operation, which required a remote support staff of 1,100+ in Stamford, Connecticut  —  For NBC, this year&#8217;s Olympic Games coverage was more than just a series of household rating points; it was a moment of truth in a fast-changing media world.</p>
<p>Here&#8217;s the tech NBC built to stream the Olympics — now can it replace TV?<br />
The audience is moving to streaming faster than the money<br />
<a href="http://www.theverge.com/2016/8/26/12646224/nbc-rio-olympics-2016-coverage-tv-ratings-streaming" rel="nofollow">http://www.theverge.com/2016/8/26/12646224/nbc-rio-olympics-2016-coverage-tv-ratings-streaming</a></p>
<p>For NBC, this year’s Olympic Games coverage was more than just a series of household rating points; it was a moment of truth in a fast-changing media world. To say the network won silver in prime-time television ratings would be kind: no matter which article you read, it points out that ratings were down by double digits at different points throughout the games. To say the network took home the gold in streaming video would also be an overstatement: online viewership was up, but the online experience wasn’t quite ready to replace the traditional TV experience. </p>
<p>That doesn’t mean the Olympics went unnoticed</p>
<p>In short, a big shift is happening, one that NBC is acutely aware of now that the Olympics have passed. &#8220;We’re still learning and experimenting,&#8221; Mark Lazarus, chairman of NBC Sports Group, said in a phone interview with The Verge while the games were still in progress. &#8220;This is still a test across so many platforms, and we’re going to be learning some lessons that we’re going to be using in the future.&#8221;</p>
<p>That future isn’t in four years, though, that future is actually now. And at some point, what NBC streams online might have to be more important than what it broadcasts in prime time. This year’s Olympics were a demonstration that the technology works — now the trick is figuring out the best way to use it.</p>
<p>NBC brought more than 1,000 employees to Stamford instead of sending them to Rio</p>
<p>To support the staff in Rio, the NBC Sports Group ran a ground operation the size of a small college at the 300,000 square foot Stamford facility. The Sports Group’s headquarters typically holds a few hundred employees, but more than 1,100 people were on hand during the two weeks of the games — enough that the company had to put them up and shuttle them in from three different hotels.</p>
<p>Fiber connections from Rio to Stamford allowed NBC to produce event coverage remotely. An entire studio was packed with 13 vocal booths where producers, analysts, and color commentators watched video feeds from Brazil and announced events in real time for the streaming service — a cost-saving measure that cut down on the amount of talent and equipment NBC had to send to Rio. Staff in the Stamford control rooms were even able to control the lighting in the studios in Rio — another way of bringing employees to Connecticut instead of shipping them to another hemisphere.</p>
<p>Streams of the Olympics worked well, but the overall experience was fragmented</p>
<p>Then there’s social media, which would normally seem ancillary to both TV and online streaming but has become a growing component of the sports landscape — Twitter is streaming entire NFL games this year, for example. NBC was active on Twitter, Facebook, and YouTube throughout the entirety of the Rio Games, and partnered with BuzzFeed to create content for Snapchat. But some clips seemed truncated, with quick cuts at key moments. Facebook and YouTube videos were capped at 45 seconds, with a slide at the end pointing viewers back to other means of watching the games on NBC. In essence, the footage that lived outside NBC’s paywalls was treated differently. This was true even on an internal level — to wit, clips cut by the &#8220;highlights factory&#8221; weren’t made immediately accessible to NBC Olympics social media team</p>
<p>&#8220;If the sports revolution is televised, the people may not watch it&#8221;</p>
<p>The Olympics have shown that second-screen content may no longer be just second screen, which means NBC would need to take a whole new approach to what that content actually is — not repackaged TV segments, 45-second snippets on YouTube, or delayed events, but something produced specifically for new platforms, and in a satisfying way.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1508053</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Tue, 23 Aug 2016 15:12:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1508053</guid>
		<description><![CDATA[Understanding ultra high definition television 
https://www.ericsson.com/res/docs/whitepapers/wp-uhd.pdf

Consumer demand for ultra high definition television (UHDTV) is already showing huge 
potential – although the vast majority of television viewers have not yet experienced it. 
By combining high dynamic range, wide color gamut and high frame rate, UHDTV can 
provide an even more compelling viewing experience than today. However, translating this 
potential into profitable business will require service providers to balance costs with 
perceived benefits to consumers.]]></description>
		<content:encoded><![CDATA[<p>Understanding ultra high definition television<br />
<a href="https://www.ericsson.com/res/docs/whitepapers/wp-uhd.pdf" rel="nofollow">https://www.ericsson.com/res/docs/whitepapers/wp-uhd.pdf</a></p>
<p>Consumer demand for ultra high definition television (UHDTV) is already showing huge<br />
potential – although the vast majority of television viewers have not yet experienced it.<br />
By combining high dynamic range, wide color gamut and high frame rate, UHDTV can<br />
provide an even more compelling viewing experience than today. However, translating this<br />
potential into profitable business will require service providers to balance costs with<br />
perceived benefits to consumers.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1507803</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Mon, 22 Aug 2016 20:59:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1507803</guid>
		<description><![CDATA[How to direct a crew 
https://www.youtube.com/watch?v=ny9K4VI1YWQ

Producer/director Jack Cocker gives his tips on how to work with and get the best out of a TV crew. A BBC College of Production video.
You can find more videos and information on working in TV on the College of Production website at: http://www.bbc.co.uk/academy/production]]></description>
		<content:encoded><![CDATA[<p>How to direct a crew<br />
<a href="https://www.youtube.com/watch?v=ny9K4VI1YWQ" rel="nofollow">https://www.youtube.com/watch?v=ny9K4VI1YWQ</a></p>
<p>Producer/director Jack Cocker gives his tips on how to work with and get the best out of a TV crew. A BBC College of Production video.<br />
You can find more videos and information on working in TV on the College of Production website at: <a href="http://www.bbc.co.uk/academy/production" rel="nofollow">http://www.bbc.co.uk/academy/production</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1507802</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Mon, 22 Aug 2016 20:59:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1507802</guid>
		<description><![CDATA[Inside the Super Bowl 50 Halftime Show Control Room 
https://www.youtube.com/watch?v=gfjWjkTP4p8

Behind the Scenes of a DCI Broadcast Production 
https://www.youtube.com/watch?v=TLG1z2sMoho]]></description>
		<content:encoded><![CDATA[<p>Inside the Super Bowl 50 Halftime Show Control Room<br />
<a href="https://www.youtube.com/watch?v=gfjWjkTP4p8" rel="nofollow">https://www.youtube.com/watch?v=gfjWjkTP4p8</a></p>
<p>Behind the Scenes of a DCI Broadcast Production<br />
<a href="https://www.youtube.com/watch?v=TLG1z2sMoho" rel="nofollow">https://www.youtube.com/watch?v=TLG1z2sMoho</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1507800</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Mon, 22 Aug 2016 20:57:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1507800</guid>
		<description><![CDATA[Director, Technical Director, Video Playback 
https://www.youtube.com/watch?v=Yaj2PXRswxI

Inside the control room: turning NFL football into primetime television 
https://www.youtube.com/watch?v=u_V8IlitveE]]></description>
		<content:encoded><![CDATA[<p>Director, Technical Director, Video Playback<br />
<a href="https://www.youtube.com/watch?v=Yaj2PXRswxI" rel="nofollow">https://www.youtube.com/watch?v=Yaj2PXRswxI</a></p>
<p>Inside the control room: turning NFL football into primetime television<br />
<a href="https://www.youtube.com/watch?v=u_V8IlitveE" rel="nofollow">https://www.youtube.com/watch?v=u_V8IlitveE</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1507799</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Mon, 22 Aug 2016 20:56:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1507799</guid>
		<description><![CDATA[How to be a vision mixer 
https://www.youtube.com/watch?v=8hdlBBV4iII

Basic TV Switcher Tutorial 
https://www.youtube.com/watch?v=7UpCNc1o3XE]]></description>
		<content:encoded><![CDATA[<p>How to be a vision mixer<br />
<a href="https://www.youtube.com/watch?v=8hdlBBV4iII" rel="nofollow">https://www.youtube.com/watch?v=8hdlBBV4iII</a></p>
<p>Basic TV Switcher Tutorial<br />
<a href="https://www.youtube.com/watch?v=7UpCNc1o3XE" rel="nofollow">https://www.youtube.com/watch?v=7UpCNc1o3XE</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1507798</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Mon, 22 Aug 2016 20:54:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1507798</guid>
		<description><![CDATA[NEP BR1 - An HD OB in Brazil 
https://www.youtube.com/watch?v=ECfixyLEcvg

Art at Work- Outside Broadcasts - Vision Control 
https://www.youtube.com/watch?v=JwHWYlNQR3A]]></description>
		<content:encoded><![CDATA[<p>NEP BR1 &#8211; An HD OB in Brazil<br />
<a href="https://www.youtube.com/watch?v=ECfixyLEcvg" rel="nofollow">https://www.youtube.com/watch?v=ECfixyLEcvg</a></p>
<p>Art at Work- Outside Broadcasts &#8211; Vision Control<br />
<a href="https://www.youtube.com/watch?v=JwHWYlNQR3A" rel="nofollow">https://www.youtube.com/watch?v=JwHWYlNQR3A</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1507797</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Mon, 22 Aug 2016 20:53:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1507797</guid>
		<description><![CDATA[Elvin - Mohawk How To Video: Camera Control Unit 
https://www.youtube.com/watch?v=fgFoPkX5sik

FOX SPORTS - A LEAGUE - Football Outside Broadcast - Behind the Scenes 
https://www.youtube.com/watch?v=R3z0TPr7uxE]]></description>
		<content:encoded><![CDATA[<p>Elvin &#8211; Mohawk How To Video: Camera Control Unit<br />
<a href="https://www.youtube.com/watch?v=fgFoPkX5sik" rel="nofollow">https://www.youtube.com/watch?v=fgFoPkX5sik</a></p>
<p>FOX SPORTS &#8211; A LEAGUE &#8211; Football Outside Broadcast &#8211; Behind the Scenes<br />
<a href="https://www.youtube.com/watch?v=R3z0TPr7uxE" rel="nofollow">https://www.youtube.com/watch?v=R3z0TPr7uxE</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tomi Engdahl</title>
		<link>https://www.epanorama.net/blog/2016/08/18/rio-olympics-tv-technologies/comment-page-1/#comment-1507796</link>
		<dc:creator><![CDATA[Tomi Engdahl]]></dc:creator>
		<pubDate>Mon, 22 Aug 2016 20:52:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.epanorama.net/newepa/?p=45340#comment-1507796</guid>
		<description><![CDATA[Outside Broadcast Educational Video 
https://www.youtube.com/watch?v=a9s83ApTMLY

How to Match and Balance Multiple Cameras 
https://www.youtube.com/watch?v=8NTLqybQQSU]]></description>
		<content:encoded><![CDATA[<p>Outside Broadcast Educational Video<br />
<a href="https://www.youtube.com/watch?v=a9s83ApTMLY" rel="nofollow">https://www.youtube.com/watch?v=a9s83ApTMLY</a></p>
<p>How to Match and Balance Multiple Cameras<br />
<a href="https://www.youtube.com/watch?v=8NTLqybQQSU" rel="nofollow">https://www.youtube.com/watch?v=8NTLqybQQSU</a></p>
]]></content:encoded>
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