Everyone knows that movie popcorn is one of the biggest ripoffs, right? It turns out that movie popcorn carries a 600 percent markup. The biggest ripoff: text message beats movie popcorn article tells that the text messaging has a much bigger markup. Text messages themselves, are just tiny blips of data being transferred to and from mobile devices and don’t even cost the carriers a full penny to process. So with text message an operator gets a 6,500 percent markup from 20-cent message. This number only considered the text message delivery cost. It could be possible (and very probable) that charging for text message service costs considerably more than the service itself.
But don’t expect anything to change anytime soon because operators are making good money on this as people are buying the product well at the current pricing. Those of us who pay for flat-rate, all-you-can-text plans don’t worry about cost of single text message.