Study: You’ll Love Your Robot More If You Assemble It Yourself – IEEE Spectrum
http://spectrum.ieee.org/automaton/robotics/home-robots/study-you-will-love-your-robot-more-if-you-assemble-it-yourself?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+IeeeSpectrum+%28IEEE+Spectrum%29&utm_content=FaceBook There is IKEA effect also in robotics. →